When you eat a prime cut of meat, you want to know where it came from. All of the best things have that weight of history behind them - their origins. It is a mark of quality, a seal of approval, a sign of longevity and tradition.

The same is true of your car.

You don't want some identikit matchbox with about as much heritage and soul as a plastic road sign. You want a proper car, a car founded on something real.

A car like a Jeep.

Although the origins of the name itself remain something of a mystery, the first Jeep cars began life with the United States Army: military vehicles much used and much loved by soldiery. Jeeps found fame whilst assisting the army in their land campaigns, mainly during the Second World War

The Jeep's toughness, functionality and reliability made it the perfect military machine, as well as providing the necessary comfort for senior officers, who might have used them to travel to balls and other social events for the glitterati. Over time, the Jeep has taken on the sort of stylistic connotations that many other military items have, like bomber jackets, aviator sunglasses and dog tag necklaces.

All these years of design, innovation and production have come together to create the new Cherokee range, a breed of cars inspired by the American army and the Native American tribe of the Cherokee: two proud symbols of the United States of America. The Grand Cherokee has the hardy spirit of the true West, and the engineering genius of the modern America.

You can check out the new Grand Cherokee here, which is now available with three years' finance with 0% representative including servicing, warranty, and roadside assistance.

You might also want to look at the arguably most iconic Jeep of all times - Jeep Wrangler, which is the ultimate 4x4 vehicle. While the newest versions still boost amazing 4x4 capabilities it additionally alters it for a family setting to a degree, prioritising comfort, safety and interior space. Capable of transporting up to five adults, the Wrangler is more than capable of transporting your own army out and about, albeit in more comfort than the soldiers of yesteryear would have travelled in.

Paul McShane - 17 Dec 2013