Car Enthusiast - click here to access the home page


 


Maserati announces swift transition to electric power. Image by Maserati.

Maserati announces swift transition to electric power
The first electric Maserati will arrive next year, with every model offering electric power by 2025.
<< earlier article     later article >>

 


News homepage

What's all this about?

Maserati has announced its plans to switch from petrol to electric power, with the transition beginning next year. The first electric Maserati – and therefore the first member of the brand’s Folgore electric range – will be the GranTurismo, which will arrive in 2023 using technology honed in Formula E, while there will also be a new electric version of the Grecale SUV arriving next year. From there, Maserati says it will offer electric versions of every model in its range by 2025, before going electric-only in 2030.

Every model?

Yep, once the electric GranTurismo and Grecale have been launched in 2023, Maserati will set about revealing new, zero-emission versions of the MC20 supercar, the new Quattroporte saloon and the Levante SUV. By 2025, the company aims to have an electric version of every model, although those electric vehicles will still be sold alongside their more conventionally powered siblings.

It’s only in 2030 that Maserati plans to go all-electric, but then that’s when Boris Johnson’s ambitious ban on the sale of new petrol- and diesel-powered cars will come into force, too, so that won’t affect the UK market too much. If anything, it’s good news, because it means the entirety of the Maserati range can still be offered to UK customers after the ban comes into force. British customers won’t be missing out on anything.

Can electric cars still be proper Maseratis?

Maserati seems to think so, but then it would. The Italian brand says this drive towards electrification is part of parent company Stellantis’ “Dare Forward 2030” strategic plan, but despite the Franco-Italian company’s influence, all Maserati’s new models will still be developed, engineered and produced in Italy. Furthermore, the company says its electric powertrains will bring “great innovation and high performance”, both of which it describes as “typical of Maserati’s DNA”.

How is Maserati funding this?

Maserati claims its Folgore range will be “bolstered” by the latest financial results for 2021. According to the brand, it brought in net revenues of €2 billion, with adjusted operating income standing at 5.1%. In total, the brand delivered more than 24,000 new cars last year, an increase of 41 percent compared with 2020. That meant global market share grew to 2.4 percent, with China and North America leading the way, at 2.7% and 2.9% respectively. However, the brand says the new Folgore models will “attract the new luxury consumer in all market segments”.



James Fossdyke - 17 Mar 2022


2023 Maserati Folgore GranTurismo. Image by Maserati.2023 Maserati Folgore GranTurismo. Image by Maserati.   








www.maserati.co.uk    - Maserati road tests
- Maserati news
- GranTurismo images






Aston Martin reveals open-cockpit DBR22 concept. Image by Aston Martin.
2022 Aston Martin DBR22 Concept
Classically styled sports car is being shown off at Monterey Car Week in America.
 
Lightest of updates for Kia’s jacked-up XCeed. Image by Kia.
2023 Kia XCeed
The revamped SUV comes with a sporty new trim level and a selection of minor external updates.
First glimpse inside the Skoda Vision 7S. Image by Skoda.
Skoda Vision 7S interior
Skoda Vision 7S concept previews seven-seat electric SUV.

 
 215 Racing
 9ff
 A. Kahn Design
 Abarth
 Abt
 AC Cars
 AC Schnitzer
 Acura
 Alfa Romeo
 Alpina
 Alpine
 Amari
 APS Sportec
 Arash
 Arden
 Ares
 Ariel
 Arrinera
 Artega
 Ascari
 Aston Martin
 Atalanta
 Atomik
 Audi
 Austin
 Auto Union
 Autodelta
 Autofarm
 Autosport
 AVA
 Avatar
 Axon
 Aznom
 BAC
 BAIC
 Bentley
 Bertone
 Bloodhound
 Bluebird
 BMW
 Bosch
 Bowler
 Brabham
 Brabus
 Breckland
 Bridgestone
 Brilliance
 Bristol
 Bugatti
 Buick
 Burton
 BYD
 Cadillac
 Callaway
 Caparo
 Capstone
 Carlsson
 Caterham
 CCG
 Chang'an
 Changfeng
 Chevrolet
 Chevron
 Chongfeng
 Chrysler
 Citroen
 Climax
 Connaught
 Cooper Tires
 Corvette
 Cummins
 Cupra
 Dacia
 Daewoo
 Daihatsu
 Daimler
 Dartz
 Datsun
 David Brown
 David Brown Automotive
 DDR
 De Tomaso
 Delta
 Detroit Electric
 Devon
 Dodge
 Donkervoort
 Drayson
 DS
 Eagle
 Eagle E-type
 EDAG
 edo competition
 Eterniti
 Everrati
 Evisol
 Exagon

 
 FAB Design
 Factory Five
 Faralli & Mazzanti
 Fenix
 Fenomenon
 Ferrari
 Fiat
 Fisker
 Ford
 G-Power
 Geely
 Gemballa
 General Motors
 Ginetta
 Giugiaro
 Glickenhaus
 GMC
 Goodwood
 Google
 Gordon Murray
 Gordon Murray Design
 Gray Design
 Great Wall
 GTA
 GTM
 Gumpert
 Hamann
 Hartge
 HBH
 Heffner Performance
 Hennessey
 HERE
 Holden
 Honda
 Hulme
 Hummer
 Hyundai
 I.D.E.A
 Icona
 IFR
 Infiniti
 Ionity
 Isis
 JAC
 Jaguar
 Jeep
 Jensen
 Jetstream
 JJAD
 Joss Developments
 Kahn
 Kamala
 Keating
 Kia
 Koenigsegg
 KTM
 Kumho
 Lada
 Lagonda
 Lamborghini
 Lancia
 Land Rover
 Lexus
 Liberty
 Lightning
 Lincoln
 Lister
 Loma Performance
 Lorinser
 Lotus
 LupiniPower
 Luxgen
 Mahindra
 Mansory
 Maserati
 Mastretta
 Maybach
 Mazda
 McLaren
 Mercedes
 Mercedes-AMG
 Mercedes-Benz
 Mercedes-Maybach
 Mercury
 Metrocab
 MG
 Michelin
 MINI
 Mitsubishi
 MMI
 Monte Carlo
 Mopar
 Morgan
 Mosler
 MTM
 NAC MG
 Nissan

 
 NLV
 Noble
 Novitec
 Opel
 Overfinch
 Pagani
 Perodua
 Peugeot
 Piaggio
 Pininfarina
 Polestar
 Pontiac
 Porsche
 Preview
 Prodrive
 Project Runningblade
 Project Velocity
 Proton
 Protoscar
 Qoros
 Radical
 Range Rover
 Red Bull
 Renault
 Reva
 Rimac
 Rinspeed
 RoadRazer
 Rolls-Royce
 Ronn Motor Company
 Rover
 RUF
 Saab
 SAIC
 Saleen
 Saturn
 Scagliarini
 SCG
 Scion
 SDR Sportscars
 SEAT
 Sin
 Singer
 Skoda
 Smart
 Soleil
 Spada
 speedArt
 Sportec
 Spyker
 SRT
 Ssangyong
 SSC
 Startech
 STaSIS
 Subaru
 Suzuki
 Suzusho
 TAD
 Tamiya
 Tata
 Techart
 Tesla
 THINK
 Thunder Power
 Tojeiro
 Tommy Kaira
 TomTom
 Toray
 Toyota
 Trabant
 TranStar
 Trident
 Tushek
 TVR
 UKCOTY
 Vanda Electrics
 Vauxhall
 Velozzi
 Vencer
 Venturi
 Veritas
 Vizualtech
 VL Automotive
 Volkswagen
 Volvo
 VUHL
 Webasto
 Westfield
 Wiesmann
 Xenatec
 Yamaha
 Zagato
 Zarooq
 Zenos
 Zenvo



 
 






External links:   | Irish Car Market News |

Internal links:   | Home | Privacy | Contact us | Archives | Old motor show reports | Follow Car Enthusiast on Twitter | Copyright 1999-2022 ©