Wow, what's that enormous pile of ready cash just over there?
Well, that's the £200 million that Aston Martin has just raised through two separate preference share issues, which will go towards the development of the next generation of models. Aston has turned a modest profit this year, £66 million before tax and deductions, and is pressing ahead with two key new cars.
Ok, you've got my attention...
The first to land will be the DB11, the replacement for the ageing DB9 and a car that will feature more than a little Mercedes-AMG technology under its no-doubt gorgeous skin.
The other is a little more risky - in announcing the raising of funds, Aston has also confirmed that it will in fact build what it calls a 'luxury GT crossover' based on the all-electric DBX concept shown at the Geneva and Shanghai motor shows. The production model will probably not be entirely electric, but a plugin hybrid powertrain isn't out of the question, given the ever-stronger Mercedes links. Indeed, Aston is said to be scouting for space to build a new factory in Alabama, so as to be near the Merc plant that turns out the GLE and GLE Coupé, upon which the DBX is likely to be based.
What has Aston Martin got to say about all this?
Aston Martin Lagonda CEO Dr Andy Palmer commented: "This additional long-term funding will enable us to add extra model lines and broaden our presence in the luxury market segment by the end of the decade. The DBX concept has generated interest far beyond our expectations. The additional investment announced today will allow us to realise the DBX and other new luxury vehicles that will form the strongest and most diverse portfolio in our history. Our shareholders have shown their strong commitment and confidence in the management team to execute the strategic plan."
Neil Briscoe - 30 Apr 2015